Our Showroom

Frank CarfaroFrank Carfaro is the founder and chief designer of DESIRON, a celebrated contemporary home furnishings company. A native East-Coaster, Carfaro was raised on his family’s farm in Tewksbury, NJ, and grew up with a love of good design and iron in his blood. Carfaro recalls the origins of his schooling as a 3rd-generation ironsmith: “When I was three years old, my grandfather, who came to the U.S. from Turino, Italy in 1921, had me out in the shop with him learning how to work with iron. I was hooked, though I didn't know it for some years.” After graduating from Rutgers College in 1992, Carfaro traveled to France to study architecture at the University of Grenoble and design at La Sorbonne and L’Ecole des Beaux Arts.
Following a short tenure on Wall Street, Carfaro decided to marry his business savvy with his passion for design and artisanal craftsmanship. The result: in 1997 he founded DESIRON. One year following its debut, the company sold over $1 million dollars of signature product.
DESIRON continues to grow with current projects for the Setai New York, Mercedes-Benz Fashion Week, American Express OPEN, and the upcoming introduction of DESIRON Gallery; an extension of their already expansive SoHo showroom, which is a space dedicated to highlighting the best in American art, design, and craft. DESIRON also remains a highly acclaimed American furniture manufacturer whose product in seen in the pages of publications such as: Elle Décor, Metropolitan Home, Domino, Vogue, Harper’s Bazaar, and more.
As Americans increasingly embrace the modern aesthetic, Carfaro recognizes the need for the style to become more livable. With DESIRON, Carfaro has created a line of contemporary furnishings with chic details, clean lines, opulent materials, and inimitable craftsmanship.